Kashmir University Notes Study Material for BCOM 5th Semester - Investment Ananlysis and Portfolio Management
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Introduction
The term ‘investing’ could be associated with different activities, but the common target in
these activities is to ‘employ’ the money (funds) during the time period seeking to enhance the
investor’s wealth. Funds to be invested come from assets already owned, borrowed money and
savings. By foregoing consumption today and investing their savings, investors expect to
enhance their future consumption possibilities by increasing their wealth. However, it is always
useful to make a distinction between real and financial investments. Real investments usually
involve some kind of tangible assets, such as land, machinery, factories, etc. Financial
investments involve contracts in paper or electronic form, such as stocks, bonds, etc.
1.1.1 Definition of Investment
“Investment analysis is the study of financial securities for the purpose of successful investing.”
This definition contains the following important points:
There are institutional facts about the financial securities, how to trade and what assets are to
be traded.•
There are analytical issues involved in studying these securities, the calculation of risks and
returns, and the • relationship between the two.
There is the question of what success means for an investor, and the investment strategies that
ensure that the • choices made are successful.
There are financial theories that are necessary to try to understand how the markets work and
how the prices • of assets are determined.
It is clear that the more an investor understands, the less likely they are to make an expensive
mistake. Note carefully that this is not saying that the more you know, the more you will earn.
An explanation for this observation will be found in some of the theories that follow. These
comments partly address the question “Can you beat the market?” Whether you can, depends
on the view you may hold about the functioning of financial markets. One of the interpretations
of investment analysis is that this is just not possible on a repeated basis. An alternative
interpretation is that knowing the theory reveals where we should look for ways of beating the
market.
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